Last updated: May 18, 2026

RapidReed respects your privacy. This Privacy & Cookie Policy explains what information we collect, how we use it, which tools we use, and what choices you have when using this website, The Reed Blueprint, related questionnaires, purchases, email subscriptions, and connected services.

1. Who we are
This website is operated by RapidReed.

For privacy questions or requests, contact:
support@rapidreed.com

2. Information we collect
We may collect information when you visit the website, submit a form, complete a questionnaire, purchase an assessment, subscribe to emails, or interact with RapidReed.

Contact information
This may include your name, email address, phone number, country, business details, and any message you submit through the website.

Questionnaire information
If you complete a questionnaire through Fillout, we collect the answers you provide so The Reed Blueprint can assess your business with actual context instead of vibes, assumptions, and whatever your notes app has survived.

Purchase and billing information
Purchases are processed through Lemon Squeezy. We may receive information such as your name, email address, purchase details, payment status, subscription status, invoice details, and transaction records. RapidReed does not directly store full payment card numbers on this website.

Email subscription information
If you subscribe to email updates, we collect your email address and may collect email engagement information such as opens, clicks, unsubscribes, and preferences through MailerLite.

Website usage and analytics data
We use Google Analytics and Google Search Console to understand how visitors find and use the website. This may include pages visited, browser type, device type, approximate location, referral source, search performance, and technical interaction data.

Technical and security information
We may collect IP address, browser information, server logs, form-submission records, security data, and other technical information needed to operate, troubleshoot, and protect the website.

3. How we use your information
We use your information to:

• Respond to inquiries
• Deliver The Reed Blueprint and related assessment services
• Process purchases and subscriptions through Lemon Squeezy
• Manage access to paid products, assessments, and RBO where applicable
• Review questionnaire responses submitted through Fillout
• Send emails and updates through MailerLite if you subscribed
• Improve the website, content, offers, and user experience
• Understand website traffic through Google Analytics and Google Search Console
• Prevent spam, fraud, abuse, technical issues, and security problems
• Generate and deliver The Reed Blueprint using the business information you submit
• Maintain business, tax, accounting, support, and operational records

4. Legal bases for processing
Where a legal basis is required, we rely on one or more of the following:

• Contract — to deliver products or services you purchase or request
• Consent — for email subscriptions, optional forms, and certain cookies or tracking where required
• Legitimate interests — to operate, improve, secure, and manage the website and business
• Legal obligation — where we need to keep records or comply with applicable laws

5. Cookies and tracking technologies
Cookies are small files placed on your device by websites and online tools. We may use cookies and similar technologies to operate the website, understand traffic, improve performance, support analytics, and maintain security.

Types of cookies and tracking technologies we may use include:

Essential cookies
These help the website function, protect forms, support security, and keep basic site features working.

Analytics cookies
Google Analytics may use cookies or similar technologies to help us understand how visitors use the website, which pages are working, and where people disappear into the void.

Third-party tool cookies
Tools such as Fillout, Lemon Squeezy, MailerLite, Google Analytics, embedded website tools, and related services may use cookies or similar technologies according to their own policies.

You can control or delete cookies through your browser settings. Some website features may not work properly if cookies are disabled.

Where consent is required for non-essential cookies or tracking, those tools should only run after consent.

6. Third-party services we use
RapidReed may use third-party services to operate the website and deliver services, including:

• Lemon Squeezy for checkout, payments, subscriptions, invoices, and purchase management
• Fillout for questionnaires and form collection
• MailerLite for email subscriptions and email marketing
• Google Analytics for website analytics
• Google Search Console for search performance and indexing data
• WordPress, Elementor, hosting providers, plugins, security tools, and related website infrastructure
• The Reed Blueprint external application where applicable

These providers process information according to their own terms and privacy policies.

7. Payments through Lemon Squeezy
When you purchase Oracle, Athena, Olympus, or RBO, checkout and payment may be handled by Lemon Squeezy. Lemon Squeezy may collect billing information, payment information, tax information, subscription information, and transaction details needed to process your purchase.

RapidReed may receive purchase and access-related information, but does not directly store full payment card information on this website.

8. Email marketing through MailerLite
If you subscribe to emails, we may send updates, blog posts, launch notes, product updates, and related content.

You can unsubscribe at any time using the unsubscribe link in the email or by contacting support@rapidreed.com.

9. Google Analytics and Search Console
We use Google Analytics to understand website traffic and visitor behavior. Google may collect and process information about your use of the website, including through cookies or similar technologies.

We use Google Search Console to understand how the website appears in Google Search and to monitor indexing, search performance, and technical search issues.

10. How long we keep information
We keep personal information only as long as needed for the purpose it was collected, including service delivery, customer support, business records, legal obligations, accounting, security, and operational needs.

Questionnaire and assessment information may be retained while your assessment, purchase, support, or RBO relationship is active, unless deletion is requested and we are not required to keep it.

Email subscription data is kept until you unsubscribe or request deletion, unless we need to retain limited records for compliance or suppression-list purposes.

Transaction and billing records may be kept as needed for tax, accounting, refund, dispute, and legal purposes.

11. Your privacy rights
Depending on where you live, you may have rights to:

• Access personal information we hold about you
• Correct inaccurate information
• Request deletion of your information
• Restrict or object to certain processing
• Withdraw consent where processing is based on consent
• Request a copy of your information
• Opt out of marketing emails

To make a request, email:
support@rapidreed.com

We may need to verify your identity before responding.

12. U.S. privacy note
If privacy laws in your location apply, you may have additional rights, including rights to know, access, correct, delete, or opt out of certain uses of personal information.

RapidReed does not knowingly sell personal information. If analytics or tracking tools are used, some laws may classify certain data sharing as “sharing” or “targeted advertising.” You can contact support@rapidreed.com with privacy requests or questions.

13. International visitors
RapidReed serves visitors and customers in multiple countries. Your information may be processed by service providers located in different jurisdictions. Data protection laws may vary depending on where you are and where the provider operates.

14. Security
We use reasonable technical and organizational measures to protect personal information. No website, tool, plugin, platform, server, or internet-connected system is perfectly secure.

15. Children
RapidReed is not intended for users under 18. We do not knowingly collect personal information from children. If you believe a child has provided personal information, contact support@rapidreed.com so we can review and delete it where appropriate.

16. External links
The website may link to external tools, checkout pages, The Reed Blueprint application, payment pages, forms, or other third-party services. We are not responsible for the privacy practices, content, or security of third-party websites.

17. Changes to this policy
We may update this Privacy & Cookie Policy from time to time. The updated version will be posted on this page with a new “Last updated” date.

18. Contact
For privacy questions or requests, contact:
support@rapidreed.com